A Trade Marketing / Customer Marketing Specialist is now sought for one of Ireland’s most successful FMCG groups. Joining a large marketing team, this is an excellent opportunity to gain experience working on category-leading brands across the major retail groups.
Role & Responsibilities
- Help develop Annual Customer Plans
- Own activation plan for the year – collaborate with cross-functional teams to deliver
- Sell in Campaign Activation & NPD /EPD Launches
- Trade Marketing Activation (in-store campaigns/CRM)
- POS Development – Customer
- POS Activation – Brand & Partner Brand
- Product Set Up – Customer
- Sampling & Event Management
- Partner brand & Supplier Planning – Customer Activation
- Community Management of social media channels and brand mailboxes
- Create e-zine content
- Brief and liaise with agencies to develop assets for in-store, online and digital
Experience
- Degree level
- 2-3 years experience in Trade/Activation Marketing with an FMCG brand, agency, retailer or similar
- Confident self-starter able to collaborate and work across different disciplines
- Good presentation skills
- Previous exposure to customer events and activation
- Highly organised and able to manage projects
- Some experience in kit /POS/Tool development
- Highly organised & able to apply themselves to new activities and tasks
- Some experience in management of sampling & events