Trade Marketing Specialist – FMCG

A Trade Marketing / Customer Marketing Specialist is now sought for one of Ireland’s most successful FMCG groups. Joining a large marketing team, this is an excellent opportunity to gain experience working on category-leading brands across the major retail groups.

Role & Responsibilities

  • Help develop Annual Customer Plans
  • Own activation plan for the year – collaborate with cross-functional teams to deliver
  • Sell in Campaign Activation & NPD /EPD Launches
  • Trade Marketing Activation (in-store campaigns/CRM)
  • POS Development – Customer
  • POS Activation – Brand & Partner Brand
  • Product Set Up – Customer
  • Sampling & Event Management
  • Partner brand & Supplier Planning – Customer Activation
  • Community Management of social media channels and brand mailboxes
  • Create e-zine content
  • Brief and liaise with agencies to develop assets for in-store, online and digital


  • Degree level
  • 2-3 years experience in Trade/Activation Marketing with an FMCG brand, agency, retailer or similar
  • Confident self-starter able to collaborate and work across different disciplines
  • Good presentation skills
  • Previous exposure to customer events and activation
  • Highly organised and able to manage projects
  • Some experience in kit /POS/Tool development
  • Highly organised & able to apply themselves to new activities and tasks
  • Some experience in management of sampling & events

Interested in the
Trade Marketing Specialist – FMCG opportunity?

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